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E-Commerce Analytics

Track Every Order Back to Its Source. Accurately.

Full A-to-Z customer journey tracking — GA4, server-side GTM, Meta Conversions API, Google enhanced conversions. Built so iOS updates and ad blockers can't blind you.

GA4 ◆ Server-Side GTM ◆ Meta CAPI ◆ Enhanced Conversions ◆ Consent Mode v2 ◆ Attribution ◆ GA4 ◆ Server-Side GTM ◆ Meta CAPI ◆ Enhanced Conversions ◆ Consent Mode v2 ◆ Attribution ◆ GA4 ◆ Server-Side GTM ◆ Meta CAPI ◆ Enhanced Conversions ◆ Consent Mode v2 ◆ Attribution ◆ GA4 ◆ Server-Side GTM ◆ Meta CAPI ◆ Enhanced Conversions ◆ Consent Mode v2 ◆ Attribution ◆
The problem

Your Ad Platforms Are Guessing

  • Browser pixels miss 20–40% of conversions thanks to iOS, Safari, and ad blockers.
  • Meta and Google optimize on incomplete data — so budget flows to the wrong audiences.
  • GA4 says one number, Shopify another, Ads Manager a third. Nobody knows which is right.

Bad tracking doesn't just hurt reporting. It makes every dollar of ad spend less efficient.

Purchase funnel — GA4
Sessions
100%
View item
62%
Add to cart
24%
Begin checkout
12%
Purchase
6%
What we build

A Tracking Stack That Survives 2026

01

GA4 Done Properly

Full e-commerce events — view_item → add_to_cart → begin_checkout → purchase — with item-level data and clean channel groupings. The complete A-to-Z journey.

02

Server-Side Tagging

Tracking moves from the customer's browser to your own server container. First-party, resilient, and faster page loads as a side effect.

03

Meta CAPI + Enhanced Conversions

Purchase data sent server-to-server with proper deduplication. Typical result: 15–30% more conversions attributed and lower CPA.

04

Attribution & Reporting Layer

One Looker Studio report reconciling store orders, GA4, and ad platforms — one version of the truth. Pairs perfectly with our P&L Dashboard.

05

Consent & Compliance

Consent Mode v2, cookie compliance, and regional privacy handling configured correctly from day one.

06

Validation

Test orders traced end-to-end across every platform before handover — plus full documentation.

Outcomes

What Better Data Buys You

+15–30%
Conversions attributed
Lower CPA
Algorithms learn faster
1 Report
One version of the truth
First-party
Future-proof data
Pricing

Simple, Fixed Pricing

Analytics + Server-Side Tracking

One-time build, yours forever

$600one-time

Validated end-to-end before handover

  • GA4 full e-commerce event setup
  • Server-side GTM container deployed
  • Meta CAPI + Google enhanced conversions
  • Consent Mode v2 & compliance
  • Attribution report in Looker Studio
  • Documentation + team training
Book a call

Tracking Monitoring

Optional add-on

$99/month

Cancel anytime

  • Weekly event health checks
  • Match-quality & dedup monitoring
  • Fixes when platforms change their APIs
  • Monthly data-quality report
Add monitoring

Part of the Growth OS bundle — get all five services and save. See bundle pricing →

Explore the system

One System. Every Part Connected.

Each piece stands on its own and gets stronger next to the others. See where this fits.

Case Studies

See how real e-commerce brands run on this.

Read the case studies — the stores, the systems we shipped, and what changed after.

Learn more

Book a call

Fix the data first. Everything else gets easier.

Book a free tracking health check — we'll show you exactly what your pixels are missing.

30-minute call